06 August 2010

For Sarah's reference...

Just came across this - a history of United Airlines logos, from the four predecessor airlines who united in 1931 (hence the name United) to today.

I spotted this pictorial history at a Facebook group that is asking to save the United tulip, as current proposals will have the United name slapped onto the Continental globe logo and livery when the two airlines merge.

I am partial to the tulip because of all the flying I've done on United planes over the years. But even more importantly, the tulip is yet another lesbian double-entendre for me, since it sounds like "two lips."

With so many lesbian connotations I attach to Sarah's employer for one reason or another, I actually wonder how I actually had first envisioned Sarah to be hopelessly boycrazy. Of course, that never worked out anyway, which is why I turned Sarah into a lesbian, and her traits started to make far more sense (not to mention I could give Kirsten, my alter ego and a hardcore lesbian, a much more significant role as Sarah's girlfriend and wife).

One group member also comments that the United name is meant to be written using sans-serif fonts; that is definitely evident in the above logos. The only serif font was the Century used in the 1993 logo, which proved to be very dreadful, especially combined with the Battleship Gray livery introduced at the same time; the Century was retired in favor of retro blocky font only four years later, but the Battleship Gray livery continued to be used until 2004, and some United planes still sport the badly faded Battleship Gray paint job. This is yet another argument the group uses against the Continental branding, as its font is serif as well.

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